

Take for example, celebrity names, public figures, or honoring someone you look up to or are close to such as a mentor, friend, or family member. Naming your business can be as easy as just using your own name however, there are different directions you can take. Consider how you want your customers to feel (amused, comforted, thoughtful, etc.), and so on. For instance, if you own a greeting card business, ask yourself how you would describe what you’re offering (positive, helpful, funny, etc). Carefully consider your brand and brainstorm adjectives and synonyms that describe your business idea. Oftentimes, simply using one word for a business name can be more powerful and engaging for clients/customers. Incorporating these experiences in a brand name can be a sure way to earn repeat customers for your greeting card business. This is why words that evoke a certain emotion, reminders of personal experiences, and travel memories may be good for business and branding. We all know that psychology plays a big role in connecting with people and people who feel connected to your business become loyal customers. You can use these to your advantage when coming up with business names. You can also think of nicknames that define what your city or state is well known for or use slogans or historical accounts that define your location. The name of your city is one great way to brand your business and let your community know that you are open for business.

The following are helpful tips to help you find an unique business name that is relevant to you and/or your industry:

The goal is to come up with the best strategy that works for you and your business name. The ideas for naming a new business are endless once you put on your thinking cap. To learn about other small business ideas, read our guide.īreakdown of Creative Approaches to Naming a Business
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Recommended: Once you have your business name, create a logo with our free Logo Generator. Continue reading to learn more creative strategies to generate business name ideas and various approaches when naming a business. The above ideas are just a few general brainstorming techniques. Experiment with other branding and brainstorming techniques.

